Unmulesed wools of exceptional quality
The SRS Genetics system is based on producing wools of exceptional quality by selecting Merino sheep for low primary fibre diameter, high fibre density, and high fibre length.
Photo Credit E & C Brumpton, QLD
Worlds most profitable & productive merino
SRS® Genetics Inc (SRS®) is a unified entity recognised to supply productive and profitable genetics and systems to produce food and fibre.
SRS® meets consumer demands through its core values including quality and consistency with a focus on leading welfare standards.
Continued Research and Development will drive programs to deliver information and education to existing and future generations of sheep breeders to leaving a lasting imprint and creation of a legacy.
An organisation formed through kinship and shared values and principle of breeding quality sheep to continue the research and development of Dr. Jim Watt’s legacy.
We are innovators in our industry built on the strong foundation of the SRS® principles
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At SRS®, breeding is about more than producing exceptional wool. It's about creating productive, profitable sheep that perform across every aspect of the enterprise.
By selecting for density, staple length and functional, easy-care traits, SRS® genetics deliver plain-bodied, fertile, non-mulesed sheep with outstanding wool quality, strong maternal performance and the ability to thrive in a wide range of Australian environments. Learn more about the SRS® breeding system and what sets it apart.
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Every advancement in sheep breeding starts with research.
For decades, SRS® Genetics has been built on scientific evidence, practical observations and continuous improvement. By combining research with on-farm results, we're helping producers make informed breeding decisions for the future.
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Become an SRS® Genetics member
Be a part of an innovative group of like minded woolgrowers breeding Merinos for the future based on the science developed by the late DR Jim Watts. As a group we strive for excellence, innovation and marketing advantages to improve the profitability of every woolgrower, so if you are a part of the Merino industry please consider joining today.